Overview
Botanika Life utilizes the healing powers of flowers and plants to develop innovative products with pure ingredients and clean formulas for beauty, pain + wellness. Botanika Life set out to create the cleanest performing lifestyle + wellness products on the market to empower others to live their best lives. These design concepts will focus on their pain management line of products.
TARGET AUDIENCE
All versions target both males and females 24-45 interested in all natural products that provide pain relief. Versions focus on already established brand imagery of men and women interested in maintaining a healthy lifestyle.
GOAL
This campaign’s focus is on driving online sales of Botanika Life’s pain management product line.
DESIGN CHOICES
Each design concept’s goal is to show compelling and attention-grabbing display units using Botanika Life’s established lifestyle imagery. The designs are clean and elegant to help target a slightly more affluent demographic.
